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Siri sibling Trapit launches as intelligent discovery engine for the web’s content Anyone familiar with this yet? http://venturebeat.com/2011/11/14/trapit/ |
If it has an RSS feed or API, then that could be a daily feed for current content on Tels. It would have to be a mash up of different sources to make the page look like it is not duplicating content. Good idea for parking a tel. Starts tomorrow, so I'll be on it. The site taps into more than 50,000 news sources pulled from RSS feeds and a hodgepodge of other “listening” algorithms that search for news. Mark |
I think the real breakthrough in this area is when Siri or whatever the next clone is named does all of your searches online. SEO and other Social optimization techniques for Yelp and whatever Siri is using will become extremely important. Pay Per Call specialists delivering calls to your business will be in high demand. This will change the entire search process and how to monetize it. Clicking and scrolling will be a thing of the past. from my PC or mobile: "Siri search for tax accountants in San Jose." "I have found 10 results in your area, would you like to call them" "Yes, call Johnson and associates" "Ok calling them now, thank you." Clicking on an advertisement is non existent in this model. |
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Glad to see it's piqued your curiosity, I'll keep watching.[/size] |
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Then there's this interesting article. http://blogs.reuters.com/felix-salmo...ne-advertising Excerpt "What we have cobbled together is something really rather novel: an ad unit that smart readers actually want to click on. I’ve been looking at ads online for over 15 years now, and I’ve never wanted to click on one, with the exception of a handful of very bloggish sponsored posts at Gawker Media, which were interspersed seamlessly between inferior original editorial posts. It’s a known fact in advertising circles that only geniuses click on ads — and yet advertisers still think that click-through rates mean something, and that a higher click-through rate means a better ad. It’s the measurement fallacy: people tend to think that what they can measure is what they want, just because they can measure it. And it’s endemic in the online advertising industry"[/size] |
